Digital Marketing 101 - What do Small Businesses Need?

But, why is it that even knowing what it is and how to do it, there is still a deficit in delivering good digital solutions to SMBs? What is it that you as a digital marketing agency can offer SMB's to increase their revenue/numbers? What are the solutions that an SMB is looking for from a digital marketing viewpoint? How can a digital solution help an SMB in their business? How can you succeed as an agency? If you've asked yourself, any one of these questions, then this information is for you.

11 Sales Prospecting Tips to Implement Today!

Prospecting isn't easy – in fact, it's the most challenging part of the sales process. Prospecting helps create a pipeline of potential customers who can become qualified leads. It is very important to remember that prospecting is not selling. Do not jump the gun and miss out on becoming a trusted advisor, by only talking about your product. There are many tools, techniques, and tips available that will help you be better at prospecting.

Why is digital hard to sell?

What will make a marketing agency stand out? What will make the prospects/business satisfied enough, to make them choose the same agency every time? For an agency to be successful at digital selling it isn’t enough to just choose the right audience or the right product, we also need to leverage the right kind of digital strategy to reach the target audience. One of the most obvious pitfalls of digital marketing is that there is little interaction between the customers and the medium used for marketing.

Changing the Face of Digital Marketing - With Artificial Intelligence

Artificial Intelligence and Digital Marketing? What is it all about? As a digital marketer, it is time to identify the problems that your business or marketing campaigns are facing and start understanding how accurate AI will help you with insights to solve these issues. Whether its dynamic price optimization or automatic selection of an advertisement based on the user demographics, AI has the power to do it all. “The greatest benefit of the arrival of artificial intelligence is that AIs will help define humanity.” It is Man “And” Machine not Man “Versus” Machine.

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It is human nature to compare yourself with others. And every time we do that, we always fall short of some imaginary grade. There will always be someone better than you in every aspect of life. If you are a software professional, there will be someone in your office who is a superior professional. He/she would always be able to do all their work and yours in half the time and if you compare yourself with them, you will always fall short. All of you in the Information Technology field, working i